What is Appsumo?
AppSumo is a popular online platform that serves as a marketplace for software deals, primarily catering to entrepreneurs, startups, and small businesses. Founded in 2010 by Noah Kagan .
AppSumo offers discounted lifetime access to a variety of digital tools, software, and services that can help businesses grow and streamline their operations.
The platform curates these deals by partnering with emerging and established software companies, providing them with a broad audience in exchange for offering exclusive discounts to AppSumo’s community. In this Appsumo review, we are sharing all about this platform.
Appsumo key Features
Appsumo Lifetime Deals: One of AppSumo’s most distinctive features is offering lifetime deals on software, which means users can pay once and access the software indefinitely. This is particularly appealing for startups and small businesses looking to reduce ongoing subscription costs.
Curated Selections: AppSumo is highly selective about the products it features. The platform curates a list of software tools and services that are specifically tailored to the needs of entrepreneurs, marketers, and small business owners.
Community Feedback and Reviews: The platform has a strong community element, where users actively share reviews, feedback, and discussions about the products. This peer-driven content helps potential buyers make informed decisions.
Generous Refund Policy: Known as the “Sumo Refund,” AppSumo’s refund policy is exceptionally user-friendly. Users typically have 60 days to request a refund if they’re not satisfied with a purchase, allowing them to try products risk-free.
Exclusive Partnerships with Software Developers: AppSumo frequently partners directly with software creators to offer deals that are exclusive to the platform. These partnerships often result in significant discounts and unique offers that can’t be found elsewhere.
AppSumo Originals: In addition to featuring third-party products, AppSumo also develops and offers its own tools under the “AppSumo Originals” brand. These products are designed to meet the specific needs of their audience and often integrate seamlessly with other popular tools.
Sumo-ling Community: The platform has fostered a loyal user base known as “Sumo-lings,” who are avid supporters and users of the deals offered. This community is active in providing feedback, participating in discussions, and helping shape the direction of future offerings.
Educational Resources: Beyond software deals, AppSumo also offers educational content, including webinars, courses, and eBooks, aimed at helping entrepreneurs grow their businesses and improve their skills.
AppSumo Plus Membership: For a yearly fee, users can join the AppSumo Plus program, which provides additional benefits such as extra discounts on deals, early access to offers, and exclusive member-only deals.
How does Appsumo work?
AppSumo operates as a deal platform that connects software developers and companies with a community of entrepreneurs, startups, and small businesses looking for affordable tools and services. Here’s how AppSumo works:
- Finding and Curating Deals
Partnerships with Software Companies: AppSumo collaborates with various software developers, both emerging and established, to feature their products on the platform.
These companies offer significant discounts, usually on a limited-time basis, to gain exposure and attract a broader customer base.
Selection Process: AppSumo carefully curates the software and tools that appear on their platform. The team reviews each product for quality and relevance to their audience, ensuring that it meets the needs of entrepreneurs, marketers, and small business owners.
- Offering Discounts and Lifetime Deals
Exclusive Discounts: The platform features exclusive deals, often at a substantial discount compared to regular pricing. Many deals are available as lifetime offers, allowing customers to pay once for permanent access to the software.
Limited-Time Offers: Deals on AppSumo are usually available for a limited period, creating a sense of urgency. This model helps boost sales and provides the featured software companies with rapid exposure.
- User Purchases and Access
Browsing Deals: Users can browse the current deals on AppSumo’s website. Each product listing includes details about the software, its features, pricing, and user reviews.
Purchasing: When a user decides to buy a deal, they simply add it to their cart and complete the checkout process. Payments are typically one-time-for-lifetime deals, but some may offer discounted annual subscriptions.
Access to Software: After purchasing a deal, users receive a redemption code and instructions on how to access the software directly from the vendor’s website.
- Refund Policy
Sumo Refund: AppSumo has a generous refund policy, known as the “Sumo Refund,” which allows users to request a refund within 60 days of purchase if they are not satisfied with the product. This risk-free policy encourages users to try new tools without fear of losing money.
- User Reviews and Feedback
Community Engagement: AppSumo has a strong community aspect, where users, known as “Sumo-lings,” actively share their experiences and reviews about the products they purchase. This feedback helps other users make informed decisions and also provides valuable insights for software companies.
- AppSumo Plus Membership
Membership Program: For an annual fee, users can join AppSumo Plus, which offers additional benefits like extra discounts on deals, early access to select deals, and access to exclusive member-only offers.
- AppSumo Originals
In-House Tools: Apart from third-party software, AppSumo also develops and offers its own tools under the “AppSumo Originals” brand. These products are available for purchase on the platform and are designed to address the specific needs of their target audience.
- Educational Resources
Courses and Webinars: AppSumo also provides access to educational resources, including webinars, courses, and guides that help entrepreneurs and businesses enhance their skills and grow their ventures.
Tips for buying on Appsumo
When purchasing on AppSumo, you can maximize your benefits and avoid potential pitfalls by following these tips:
- Research the product.
Read Reviews: Check out user reviews and feedback on the AppSumo deal page. This can give you insights into the product’s strengths and weaknesses.
Explore Alternatives: Look into similar products available on the market. Compare features, pricing, and reviews to ensure that the AppSumo deal offers the best value for your needs.
- Act quickly.
Limited-Time Offers: Deals on AppSumo are usually available for a limited time. If you find a product that suits your needs, consider purchasing it promptly, as the deal might not be available later.
Monitor for New Deals: Keep an eye on AppSumo’s website or subscribe to their newsletter to stay updated on new deals. Popular deals may sell out quickly.
- Take advantage of the refund policy.
Sumo Refund: AppSumo’s 60-day refund policy allows you to try products risk-free. If a tool doesn’t meet your expectations, you can request a refund within the 60-day window.
Test the product early: After purchasing, start using the product right away to ensure it meets your requirements. This gives you enough time to decide whether to keep it or ask for a refund.
- Consider lifetime deals.
Evaluate Long-Term Value: Lifetime deals are a major draw on AppSumo. Consider how the software will benefit your business in the long run and whether it’s worth the one-time investment compared to ongoing subscription fees.
Check for Future Updates: Some lifetime deals include future updates, while others may require additional payment for major upgrades. Understand the update policy before buying.
- Join AppSumo Plus.
Extra Discounts and Early Access: If you plan to make multiple purchases, consider joining AppSumo Plus. The membership fee can pay for itself through additional discounts and early access to deals.
Exclusive Offers: Plus members sometimes get access to deals that are not available to regular users, giving you access to more tools and resources.
- Utilize stack codes.
Stacking Codes: Some deals allow you to “stack” multiple codes for additional features, more users, or extended usage limits. If you need more than the basic offer, stacking can provide better value.
Understand the limitations: Make sure you understand what each additional code offers and whether it’s necessary for your use case.
- Stay Engaged with the Community
Join Discussions: Participate in the comments and discussions on deal pages. The community often shares valuable insights, tips, and even potential issues with the products.
Ask Questions: Don’t hesitate to ask questions directly in the discussion area. The product creators and other users often respond with helpful information.
- Check for updates and changes.
Follow Deal Updates: Sometimes, deals are updated with new features or pricing changes. Make sure to check back on deals you’re interested in to stay informed about any modifications.
Developer Engagement: See if the product developers are active in the comments and responsive to feedback. This is often a good sign that they are committed to improving and supporting their product.
- Plan Your Purchases
Prioritize Needs: With so many deals available, it’s easy to get tempted by multiple offers. Prioritize what your business truly needs to avoid overspending on tools you might not use.
Budget Wisely: Set a budget for your AppSumo purchases to ensure that you’re investing in tools that will provide the best return on investment.
- Understand the Terms and Conditions
Licensing and Access: Be clear on what the deal includes—whether it’s for a single user, a team, or multiple clients. Also, check if there are any restrictions on how you can use the software.
Support and Updates: Verify the level of support provided and whether updates are included. Some deals may offer limited support or require payment for future updates.
AppSumo Reviews – Pros
AppSumo has received a variety of reviews from users, with several pros that are frequently highlighted by its community. Here are some of the main advantages of using AppSumo:
- Access to Affordable Software Deals
Significant Discounts: AppSumo offers heavily discounted software deals, often at a fraction of the regular price. This allows businesses, especially startups and small enterprises, to access premium tools without breaking the bank.
Lifetime Deals: Many deals on AppSumo are lifetime deals, meaning users pay once and get access to the software indefinitely. This is a major cost-saving benefit compared to recurring subscription fees.
- Curated Selection of Products
Quality Control: AppSumo carefully curates the software and digital tools featured on the platform, ensuring that they are relevant and useful to entrepreneurs, marketers, and small business owners.
Variety of Tools: The platform offers a diverse range of products, including marketing tools, productivity apps, design software, and more, catering to various business needs.
- Generous Refund Policy
Risk-Free Purchases: AppSumo’s 60-day refund policy, known as the “Sumo Refund,” allows users to try products without risk. If a product doesn’t meet their expectations, they can easily get a refund within this period.
User-Friendly: The straightforward refund process makes it easy for users to experiment with different tools and find what works best for them.
- Community Engagement and Feedback
Active Community: AppSumo has a strong community of users (known as “Sumo-lings”) who actively participate in discussions, share reviews, and provide feedback on products. This peer input helps potential buyers make more informed decisions.
Transparent Reviews: User reviews and ratings on the platform are transparent and often detailed, providing honest insights into the pros and cons of each product.
- Support for Entrepreneurs and Small Businesses
Cost-Effective Solutions: The platform primarily targets entrepreneurs, startups, and small businesses, offering tools that are not only affordable but also specifically designed to support their growth and operational efficiency.
Educational Resources: Beyond software deals, AppSumo provides educational content like webinars, eBooks, and courses, which help users enhance their skills and grow their businesses.
- AppSumo Plus Membership Benefits
Extra Savings: AppSumo Plus members receive additional discounts on deals, early access to new offers, and exclusive member-only deals, enhancing the value for those who frequently purchase from the platform.
Exclusive Offers: The membership can provide access to deals that are not available to regular users, offering even more opportunities to save on valuable tools.
- Direct Engagement with Developers
Open Communication: AppSumo often facilitates direct communication between users and the developers of the products featured. This can be beneficial for users who have questions or need support and for developers who want feedback.
Product Improvement: The feedback loop between users and developers often leads to rapid improvements in the products, as developers are motivated to refine their offerings based on user input.
- Frequent New Deals
Regular Updates: AppSumo frequently updates its offerings, providing users with a steady stream of new deals and tools to explore, keeping the platform fresh and engaging.
Opportunities for Savings: With new deals added regularly, there are continuous opportunities for users to find valuable tools at discounted rates.
AppSumo Reviews – Cons
While AppSumo offers many benefits, there are also some drawbacks that users have mentioned in their reviews. Here are some of the common cons associated with AppSumo:
- Limited-time offers
Time Constraints: Deals on AppSumo are usually available for a limited time, which can create pressure to make quick purchasing decisions. Users might feel rushed to buy without fully evaluating whether a tool meets their needs.
Missed Opportunities: If a user doesn’t act quickly, they may miss out on a deal that could have been valuable for their business, especially if it’s a popular offer that sells out fast.
- Variable Product Quality
Inconsistent Offerings: While AppSumo does curate its deals, the quality and usefulness of the products can vary significantly. Some tools may be highly polished and effective, while others could be more experimental or lacking in key features.
Unproven Software: Some deals feature newer or lesser-known software products that may not be fully developed or tested. This can lead to performance issues, bugs, or a lack of necessary features.
- Lifetime Deals with an Uncertain Future
Risk of Discontinuation: Lifetime deals can be risky if the company behind the software goes out of business or decides to discontinue the product. In such cases, the user could lose access to the tool despite having paid for lifetime use.
Limited Support and Updates: Some lifetime deals might not include future updates or provide only limited customer support, which can be problematic if the software has issues or requires improvements.
- Not all deals are lifetime.
Short-Term Discounts: While many users are attracted to AppSumo for its lifetime deals, not all offers are for lifetime access. Some are discounted subscriptions, which may not provide the long-term savings users expect.
Confusion Over Terms: Users may need to pay close attention to the terms of each deal to understand whether they are purchasing a lifetime license or a limited-time subscription.
- Potential Over-Spending
Impulse Buying: The allure of deep discounts and limited-time offers can lead to impulse purchases. Users might end up buying software they do not need or use, resulting in wasted spending.
Overlapping Tools: With so many deals available, users may end up buying multiple tools that perform similar functions, leading to redundancy and unnecessary costs.
- Learning Curve for Some Tools
Complexity: Some software tools offered on AppSumo have steep learning curves or require significant time and effort to set up and use effectively. This can be challenging for users who are not tech-savvy or do not have the time to invest in learning new tools.
Lack of Comprehensive Documentation: Some products may lack adequate documentation or tutorials, making it difficult for users to understand how to maximize the tool’s features.
- Refund Limitations for Certain Products
Exclusions in the Refund Policy: While the 60-day refund policy is a great feature, there are some exceptions. Certain products, especially those that offer downloadable content like eBooks or courses, may not be eligible for refunds, which can be disappointing for users expecting more flexibility.
Conditions for Refunds: Users need to adhere to AppSumo’s refund process and timeline, and failing to do so might result in being unable to get their money back.
- Dependence on Vendor Stability
Reliance on Third-Party Developers: The success and functionality of the tools depend heavily on the third-party developers who create them. If these developers do not maintain or improve their software, the value of the deal can diminish over time.
Variable Customer Support: The quality of customer support can vary greatly between different vendors. Some may offer excellent support, while others may be slow to respond or unhelpful, impacting the user experience.
- Geographical Limitations
Regional Restrictions: Some deals may not be available globally or may have certain features that are region-specific, which can limit the usability of the product for users outside those areas.
AppSumo Original Product
AppSumo Originals are a unique category of products developed in-house by AppSumo, designed to meet the specific needs of entrepreneurs, startups, and small businesses.
Unlike the third-party tools and software typically featured on AppSumo, they are created by AppSumo’s own team, leveraging their experience and feedback from the Sumo-ling community. Here are some key aspects of AppSumo Originals:
Email Marketing Tool: SendFox is an email marketing tool designed to help users create and manage email campaigns easily. It is especially popular among content creators, bloggers, and small businesses that need a straightforward, affordable solution for email marketing.
Key Features: Automation features, unlimited scheduled emails, and easy list management, all with a simple, user-friendly interface.
Scheduling Software: TidyCal is a calendar scheduling tool that simplifies booking appointments and managing schedules. It’s aimed at freelancers, consultants, and small businesses that need a low-cost alternative to more expensive scheduling tools.
Key Features: easy-to-use booking interface, integration with popular calendar services, and customizable booking pages.
SleekBio:
Link-in-Bio Tool: SleekBio allows users to create a customizable link-in-bio page to direct social media followers to various destinations. It’s useful for influencers, marketers, and businesses that need a centralized way to share multiple links.
Key Features: customizable templates, a drag-and-drop interface, and tracking of link clicks and engagement.
KingSumo:
Viral Giveaway Tool: KingSumo helps users grow their email lists and social media followings through viral giveaways. It’s designed to maximize reach and engagement by incentivizing participants to share the giveaway with others.
Key Features: Easy setup of giveaway campaigns, social media sharing options, and integration with email marketing platforms.
Benefits of Choosing AppSumo Originals
Quality Assurance: Since these products are developed by AppSumo, there is a strong emphasis on quality control, ensuring that the tools are reliable and meet the expectations of the community.
Community-Driven Development: Originals are often shaped by direct feedback from the AppSumo user base, leading to products that are closely aligned with the needs and preferences of small businesses and entrepreneurs.
Long-Term Value: With the focus on providing lifetime deals or affordable one-time pricing, AppSumo Originals offers long-term value and a solid return on investment for users.
Appsumo alternatives
Here are some popular alternatives to AppSumo for finding software deals and discounts:
- StackSocial
Overview: StackSocial offers a wide range of deals on software, gadgets, e-learning courses, and tech products. It features both lifetime and subscription-based deals, similar to AppSumo.
Key Features:
Extensive selection of software and digital tools.
Lifetime and subscription deals.
Discounts on tech gadgets and online courses.
- PitchGround
Overview: PitchGround focuses on software deals for startups and small businesses. It emphasizes community feedback and support to help emerging companies gain traction.
Key Features:
Lifetime deals on SaaS products.
Emphasis on new and innovative software.
Community-driven feedback and reviews.
- Dealify
Overview: Dealify offers software deals tailored to digital marketers, growth hackers, and entrepreneurs. It provides discounts on tools aimed at boosting productivity and marketing efforts.
Key Features:
Focus on marketing, SEO, and productivity tools.
Lifetime deals and heavily discounted subscriptions.
Regular updates with new deals.
- SaaS Mantra
Overview: SaaS Mantra provides lifetime deals on SaaS products, helping startups reach a broader audience through discounted offers.
Key Features:
Lifetime access to various SaaS tools.
Business resources and growth advice.
Emphasis on quality and long-term customer relationships.
- DealMirror
Overview: DealMirror specializes in deals for digital products and software tools, particularly for marketers, freelancers, and small businesses.
Key Features:
Lifetime deals on software tools.
Focus on digital marketing, productivity, and design software.
User reviews and feedback.
- Product Hunt
Overview: Product Hunt is a platform where new products are launched and discovered. While not exclusively a deal site, it often features discounts or special promotions for newly launched products.
Key Features:
Early access to new and innovative products.
Community feedback and reviews.
Occasional discounts and promotional offers.
- GrabLTD (Grab Lifetime Deal)
Overview: GrabLTD focuses on offering lifetime deals on a variety of software products. It provides a platform for emerging tools to gain visibility through discounted deals.
Key Features:
Exclusive lifetime deals.
Regularly updated with new offers.
Emphasis on affordability and quality.
- DigitalThink
Overview: DigitalThink offers lifetime deals on digital tools and SaaS products, often featuring unique or niche software.
Key Features:
Curated selection of lifetime deals.
Focus on emerging tools and startups.
Community-driven feedback and quality control.
- SaaSWiz
Overview: SaaSWiz provides lifetime deals on software products, with a focus on startups and small businesses. It offers exclusive deals and emphasizes customer feedback.
Key Features:
Lifetime deals on SaaS products.
Emphasis on new and innovative tools.
Regularly updated with community insights and feedback.
- Exclusive Deals Club
Overview: Exclusive Deals Club offers lifetime deals and discounted subscriptions on software products. It focuses on providing high-value deals for business tools and software.
Key Features:
Lifetime and subscription deals on various software.
Emphasis on business and productivity tools.
Curated deals to ensure quality.
What is Appsumo Plus?
AppSumo Plus is a premium membership program offered by AppSumo that provides additional benefits and perks to users who frequently purchase software and digital products through the platform.
It is designed for power users and entrepreneurs who want to maximize their savings and gain access to exclusive deals.
Key Features of AppSumo Plus
Extra Discounts
10% Off All Purchases: As a member of AppSumo Plus, you receive an additional 10% discount on all AppSumo deals, including lifetime deals, software subscriptions, and digital products.
Stackable Savings: This discount is stackable on top of already-discounted prices, providing significant savings, especially for frequent buyers.
Exclusive Deals
Members-Only Offers: AppSumo Plus members get access to exclusive deals that are not available to non-members. These deals can include early access to popular products or special offers tailored specifically for Plus members.
Priority Access: Occasionally, AppSumo Plus members may receive early access to deals before they are released to the general public, ensuring they don’t miss out on limited-quantity offers.
Extended Access to Deal Updates
Deal Modifications: Sometimes, AppSumo products receive updates or new features after the initial launch. Plus members may get extended access to these updated deals, allowing them to take advantage of improvements without incurring additional costs.
Exclusive content and resources
Webinars and Courses: AppSumo Plus members often have access to exclusive content, including webinars, training sessions, and educational resources designed to help them make the most of the tools they purchase.
Community Perks: Members might also enjoy access to a more engaged community with special perks, such as networking opportunities and insider tips on upcoming deals.
Low Annual Fee
Affordable Membership: The AppSumo Plus membership costs $99 per year. Given the savings and benefits provided, this fee can quickly pay for itself, especially if you make multiple purchases throughout the year.
Flexible Cancellation
Cancel Anytime: The membership is flexible, allowing users to cancel their subscription at any time. This ensures that users are not locked into a long-term commitment and can opt out if they feel they are not getting sufficient value.
Who Should Consider AppSumo Plus?
Frequent Buyers: If you regularly purchase software or digital tools from AppSumo, the 10% discount alone can justify the cost of the membership, providing ongoing savings.
Entrepreneurs and Small Business Owners: For those who run a small business or are involved in multiple ventures, AppSumo Plus can offer cost-effective solutions for a variety of business needs.
Tech Enthusiasts: If you enjoy experimenting with new tools and technologies, the exclusive deals and early access provided by AppSumo Plus can be highly beneficial.
Deal Hunters: If you’re someone who loves finding the best deals and maximizing value, the additional discounts and exclusive offers available through AppSumo Plus can significantly enhance your savings.
How to Join AppSumo Plus
Joining AppSumo Plus is straightforward:
Sign Up: You can sign up directly through the AppSumo website by purchasing the membership for $99 per year.
Immediate Benefits: Once you’re a member, you’ll immediately start receiving the 10% discount on all purchases, along with access to exclusive deals and content.
Manage Membership: You can manage or cancel your membership through your AppSumo account settings if you choose to opt-out at any time.
Summery
AppSumo Plus is a premium membership program designed for frequent AppSumo users, offering several benefits for an annual fee of $99. Here’s a summary of its key features:
Extra Discounts: Members receive an additional 10% off all purchases on AppSumo, including lifetime deals and software subscriptions.
Exclusive Deals: access to members-only deals and early access to popular offers before they’re available to non-members.
Extended Deal Access: Opportunities to benefit from updated deals or new features after the initial launch.
Exclusive Content and Resources: Access to special webinars, courses, and community perks to help members maximize their tools and grow their businesses.
Affordable and Flexible: At $99 per year, the membership is cost-effective for those who frequently purchase from AppSumo, with the option to cancel anytime.
AppSumo Plus is ideal for entrepreneurs, small business owners, and tech enthusiasts looking to save money and access exclusive benefits.
Frequently Asked Questions
Here are some frequently asked questions (FAQs) about alternatives to AppSumo:
- What are some alternatives to AppSumo?
Answer: Popular alternatives to AppSumo include StackSocial, PitchGround, Dealify, SaaS Mantra, DealMirror, Product Hunt, GrabLTD, DigitalThink, SaaSWiz, and Exclusive Deals Club. These platforms offer similar deals on software, particularly targeting entrepreneurs, small businesses, and digital marketers.
- How do these AppSumo alternatives compare?
Answer: Each alternative has its own focus and strengths. For example, StackSocial offers a broad range of tech deals, including gadgets, while PitchGround and Dealify focus on software for startups and digital marketers. SaaS Mantra and SaaSWiz are more specialized in SaaS products, and DealMirror focuses on marketing and productivity tools.
- Do these alternatives offer lifetime deals?
Answer: Yes, many of these alternatives offer lifetime deals similar to AppSumo. Platforms like PitchGround, Dealify, SaaS Mantra, GrabLTD, and SaaSWiz frequently feature lifetime deals on software products.
- Are the deals on these platforms legitimate?
Answer: Yes, the deals on these platforms are legitimate. However, it’s important to research the products and read reviews before purchasing, as the quality and longevity of the software can vary, especially with lifetime deals from newer companies.
- How can I stay updated on new deals from these alternatives?
Answer: You can subscribe to newsletters from these platforms, follow them on social media, or regularly visit their websites to stay updated on new deals. Some platforms, like Product Hunt, also have community forums where new products and deals are discussed.
- What should I consider when choosing a deal from these platforms?
Answer: Consider the reputation of the software, the specific needs of your business, and the value of the deal (e.g., lifetime access versus a recurring subscription). Also, review the refund policy and check for community feedback to ensure the deal is worth the investment.
- Are there any risks with buying lifetime deals?
Answer: The main risk with lifetime deals is that the software company may go out of business or discontinue the product, rendering the lifetime deal useless. It’s advisable to research the company’s stability and user feedback before purchasing.
- Can I get a refund if I’m not satisfied with a purchase?
Answer: Refund policies vary by platform. For example, AppSumo offers a 60-day refund policy on most deals. Other platforms, like PitchGround and StackSocial, have their own refund policies, so it’s important to check the specific terms before purchasing.
- Do these platforms offer deals on non-software products?
Answer: Some platforms, like StackSocial and Product Hunt, offer deals on a wider range of products, including gadgets, courses, and digital resources. However, most alternatives focus primarily on software and SaaS tools.
- Are there exclusive deals for members on these platforms?
Answer: Some platforms offer exclusive deals or early access to members. For example, AppSumo Plus offers additional discounts and exclusive deals. It’s worth checking if the platform offers a membership or loyalty program that provides extra benefits.
These FAQs should help clarify how these AppSumo alternatives operate and what to consider when exploring deals on these platforms.
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